Monthly Archives: September 2013

Successful product development : unique, coherent… and rare

Consumer product companies with consistently successful product innovation, like SodaStream and Dyson, appear to have two factors in common. A study by Booz & Company on the attributes that are going to make a new product successful in the market. The authors present the case of SodaStream which is actually a huge success with its […]


An interesting article about the “power” of failure with great examples. We have to accept failure to succeed! People with a ‘growth’ mindset, however, who believe that success is based on effort and continual learning and that intelligence can change, are able to use failure as a learning experience in order to improve over time. Viewing […]